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Meta Business Partner Fractional acquisition leaders for sales-led brands

A paid media engine that scales profit, not just revenue.

We install and run Meta acquisition for sales-led brands. One senior team owns the media, the numbers and the creative, and reports it in writing every week.

Watch first · 40 min
Join the waitlist for an audit
$1.4Ma month in ad spend managed
$80M+in tracked sales
2new partners a month

Trusted by

  • Move With Us
  • The Empowered Man
  • Performance Evolution Coaching
  • Infinity Training & Coaching
  • Lewis Huckstep
  • 5th Element Wellness
  • Kinex Health
  • NuStrength
  • Undeniable Education
The real problem

More leads was never the problem. When a person closes the deal, the ad platform sees the click and stops. It can’t see the close, the revenue, or what a customer actually cost.

More leads, more spend and more calls won’t solve a system out of alignment. Marketing and sales must become one team with aligned outcomes.

Partnership, not placement

Traditional paid advertising solutions make or break a business. We build with the business.

Hire in-house

3 to 6 months and a salary to find out, and what they learn leaves when they do.

Talent marketplace

Someone good, fast. Their playbook, and you’re still the one managing them.

Traditional agency

A method, but you rarely meet whoever’s in your account.

Shapers

A named senior operator in your Slack every business day, running a written system that survives them.

How we structure it

Every engine runs on three seats. Who fills each one?

  1. 01

    Head of Paid Media

    Builds the engine with you first: tracking from first click to closed sale, one scoreboard both teams answer to, and the plan. Then keeps the numbers current and is your one voice, at every level.

  2. 02

    Creative strategist

    The creative seat. Finds the angles, writes the briefs and produces new creative on our AI system before the old stops working.

  3. 03

    Paid media specialist

    The media seat. Runs your campaigns every day against the most a customer can cost, and reports to your Head.

The ways we work together

The Diagnostic finds it. The Engine Room builds it. The seats run it.

Every level runs on the system the Engine Room builds. Which seats you need comes out of the Diagnostic. We recommend, you choose.

Engine Room$5,500
Level 1 · media$10,000
Level 1 · creative$12,500
Level 2$15,000Currently full
Head of Paid Media
Paid media specialist
Creative strategist
Risk removed
“We don’t know which numbers to trust.”
“We have the plan and nobody to run the ads.”
“There’s nothing new worth putting budget behind.”
“The ads and the creative both need an owner.”
OursYour people

A month, with no discount for committing longer. Ad spend goes straight to Meta. See what each level includes

Proof

Founders who sell through a conversation. In their own words.

18× revenue

$18,000 to $330,000 a month, in 24 months.

Infinity Training & Coaching

$4M run rate

In year one, from a standing start.

Jarrah Martin, PEC

12× return

Sold-out events, ticket revenue against spend.

Lewis Huckstep

Membership

Matt on what changed once the system was in.

5th Element Wellness

2 years to start

When they were ready, they came straight to us.

Kinex Health, Phil Wolfe

I spent years building paid growth systems for other people’s businesses. The pattern never changed. When the offer, the message and the mechanism were right, the ads scaled. When they weren’t, no amount of buying fixed it.

We keep Shapers small so the people you meet are the people in your account.

Sam Shaper
Sam ShaperFounder, Shapers · Melbourne
The Operating System

Is the engine working? Home answers that first.

Three numbers against their targets, the trend on each, the one constraint, and what needs you this week. Every partner works from it, from day one.

The Shapers Operating System home: three numbers against target, the trend on each, the one constraint and what needs you this week, shown with example data
See inside the Operating System
Your path in

Four steps. The truth at every one.

  1. Join the waitlist

    Tell us about the business, the offer and what the spend is doing now.

  2. Revenue Audit

    30 minutes with your numbers on screen: your economics, your offer and your message.

  3. The Diagnostic

    Two weeks finding what’s holding growth back. It ends with where you start, or that we’re not the fit.

  4. Engine Room

    We build the system with you, your seats start, and the first pulse lands the following Tuesday.

Why there’s a waitlist

We keep this small on purpose.

2

New partners a month

So every new account gets the senior team’s full attention while it’s built.

Spaces open in order of fit
5

Audits a week

Each one run by a senior strategist with your numbers on screen. So every one gets the time it needs.

Waitlist open
1

Question we ask

Can we move this business? When a space opens it goes to the one we’re surest about, not whoever asked first.

Reviewed personally
Join the waitlist

Thirty minutes. Three things.

Your economics, your offer and your message. If it isn’t a fit, we’ll say so.

  1. Join the waitlistTwo minutes, right here.
  2. We review it personallyAnd tell you where you stand.
  3. Your audit slot opensWe reach out to book it.

Two new partners a month. One waitlist.

For sales-led brands with a proven offer, a sales team, and the capacity to commit the spend. Australia, the US, the UK or Canada.

Join the waitlist for an audit
Audits are limitedJoin the waitlist